NEWPORT BEACH, Calif., Jan. 8, 2007 (PRIME NEWSWIRE) -- World Am, Inc. (OTCBB:WDAM) today reported that its Senz-It subsidiary has entered into a spokesperson and market development agreement with David K. Park, the president of Food-Defense, LLC. Mr. Park's more than 30 years of food industry expertise has gained him prominence in his field. He is recognized as an international authority in the preservation of extended shelf life and shelf stable foods by his work with U.S. Food and Drug Administration and the U.S. Department of Agriculture Food Safety and Inspection Service regulated products.
An independent Northern Virginia-based business, Food-Defense, LLC offers its food industry clients comprehensive food safety and food defense risk management solutions to meet complex stakeholder requirements.
"The differentiating technology portfolio and future applications inherent in Senz-It's potential patents will play an increasingly important role in enhancing food protection in the years ahead," said Mr. Park. "This capability affords World Am the potential to quickly emerge as a new world class company by offering customers a new way of thinking and doing to minimize their exposure to ever-present risks and threats."
"The endorsement and active participation of David Park in the development of Senz-It products and bringing them to market is certainly one of the most important milestones in the subsidiary's brief history," said World Am Chairman & CEO Robert A. Hovee. "Having an internationally recognized expert of David's caliber on the Senz-It team is a major validation of Senz-It's potential technology and patents and what we believe will be a bright future for World Am."
Mr. Park also is uniquely positioned to meet client food safety and the latest food defense requirements, utilizing appropriate government, academic and trade group resources located both in Washington and around the world. His technical, regulatory compliance, and investigational expertise has often been employed by the private sector to assist in food processing and product failure analyses that may accompany public health investigations.
Mr. Park will be representing Senz-It at various conventions. He will promote Senz-It in the food safety/defense, retail and food service markets. He will also directly support and be involved in the productization and the development of Senz-It applications for the food safety/defense market.
In addition to his current position as President, Food-Defense, LLC, he currently serves as Vice-President, TechniCAL, Inc., Kenner, Louisiana, a position he has also held previously. Mr. Park was formerly a Technical Fellow with FMC FoodTech Food Processing Systems Division, in Madera, California and earlier was Head of the Process Engineering Section for the Washington Research Laboratory of the National Food Processors Association, now the Food Products Association, in Washington, D.C. He has received the Patriotic Civilian Service Award from the U.S. Department of the Army, and an Honorary Doctorate of Food Service from the National Association of Food Equipment Manufacturers. He currently holds an appointment with Argonne National Laboratories as an Infrastructure Assurance Analyst supporting food and agriculture national security interests.
Mr. Park's credentials are further enhanced by an active career of leadership, membership and involvement with other professional industry organizations, including: the Institute For Thermal Processing Specialists, the National Center for Food Safety and Technology, the Texas A&M Institute of Food Science and Engineering Advisory Board, the Institute of Food Technologists, the Research and Development Associates for Military Food and Packaging Systems, the Food Products Association, and the International Association for Food Protection. He is a graduate of Purdue University with a B.S. degree in agriculture, with his studies focused in the field of food science.
Senz-It represents an innovative advancement in the field of micro-sensors that have applications in homeland security, indoor air quality monitoring, food processing and health care. Its potential products are intended to compete in the developing field of real-time detection and notification devices. Senz-It is being designed to identify patterns of molecules present in air or liquid environments for significantly less cost than current approaches.
Senz-It's sister subsidiary is Isotec, which develops, integrates and supplies passage control security products broadly categorized as Access Control, Weapons Control, or Materials Control Systems that rigorously control entry or exit of people and materials into and/or out of a facility, while reducing the need for security personnel. Applications of the technology have been delivered to the commercial, retail and government sectors. Isotec's experience in this field allows it to provide high quality, code compliant, application-optimized solutions at the lowest cost in the shortest time frame.
Additional information on Senz-It and Isotec is available at http://www.world-am.com.
Certain statements in this news release may contain forward-looking information within the meaning of Rule 175 under the Securities Act of 1933 and Rule 3b-6 under the Securities Exchange Act of 1934, and are subject to the safe harbor created by those rules. All statements, other than statements of fact, included in this release, including, without limitation, statements regarding potential future plans and objectives of the company, are forward-looking statements that involve risks and uncertainties. There can be no assurance that such statements will prove to be accurate and actual results and future events could differ materially from those anticipated in such statements. Technical complications that may arise could prevent the prompt implementation of any strategically significant plan(s) outlined above. The company cautions that these forward looking statements are further qualified by other factors including, but not limited to those, set forth in the World Am, Inc. Form 10-KSB filing and other filings with the United States Securities and Exchange Commission (available at www.sec.gov). The company undertakes no obligation to publicly update or revise any statements in this release, whether as a result of new information, future events or otherwise.