TEMPE, Ariz., May 14, 2009 (GLOBE NEWSWIRE) -- Exosphere, also known as Extreme Sports Marketing, Inc., (Pink Sheets:EXSA), a sports marketing and holding company focused on one of the fasting growing sports today, Mixed Martial Arts (MMA), today announced that its MMA Advertising Network, www.MMAAdNet.com, has signed on World Class Heavyweight Shane Carwin, through his website, www.shane-carwin.com, as an affiliate of MMAAdnet. Carwin is ranked eighth in the world, and is undefeated as a professional Mixed Martial Artist. He is a contender for the UFC Heavyweight Title.
"The www.shane-carwin.com website is a cutting edge domain that features social networking, blogs, videos, photos, and live interaction with one of the elite athletes in the sport of Mixed Martial Arts," said Extreme Sports Marketing CEO Jason Genet. "The site has more than 500 registered members, each with their own page, and ability to participate in the content.
"Social media sites allow us more than the ability to feed our ads to specific zones, we also are able to interact with the consumer and fans like no other platform provides," Genet observed. "The advertising medium is phenomenal without even having a World Class athlete associated with the site. Imagine the added plus of being able to interact with your sports heroes anytime you want."
"As a fighter," said Carwin, it's important to connect with your fans, and I am honored to be able to do just that. For me, the choice to use MMAAdNet was easy. I wanted to work with a company that understands MMA and understands the importance of monetizing our time between events. MMAAdNet is helping me to build a passive income stream, and handling a part of the business I know very little about -- the World Wide Web."
"We are adding more and more value for our advertisers -- both current and future -- while not increasing our prices," Genet noted. "Our impressions are up, quality of sites continues to improve, and now there's the added benefit of getting elite fighter sites included. With MMAAdnet you get the benefit of reaching more than 40 MMA websites with one point of purchase," Genet concluded. "We're focused on linking MMA websites with a very dynamic demographic -- men between the ages of 18 to 35."
www.MMAAdnet.com is one of the largest Mixed Martial Arts advertising networks on the net today. Its sites include MMA eZines, MMA blogs, MMA myspace layouts, and MMA fighter sites. MMAAdnet generated more than 4.4 million impressions in the month of April 2009.
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