AMSTERDAM, N.Y., Aug. 17, 2009 (GLOBE NEWSWIRE) -- Sun Tzu Corporation (Pink Sheets:STZU) today announced that it has entered into an agreement with Sun Tzu International, an independent entity created to exclusively market Sun Tzu Corp.'s products, for the distribution of its Sun Tzu Energy Drink to Russia, Ukraine, Latvia, Lithuania, Estonia, Belarus and Romania.
The Company believes that sales in these Eastern European nations can generate a minimum of $2 Million and upwards of $5 Million in annual revenue and plans to expand distribution efforts throughout Europe, the Middle East and South America in the coming year. Sun Tzu International is led by Michael Dreyfus, Chief Executive Officer and Vladimir Bavelsky, President and Chief Operating Officer.
Michael Dreyfus, CEO of Sun Tzu International, will lead the Company's distribution efforts in Eastern Europe. He has over 20 years experience in starting and growing companies that specialize in the export and marketing of alcoholic beverages in Europe, South America, Russia, Asia and the Middle East. Most recently, Mr. Dreyfus was CEO of Diversified Liquors Company Ltd (DLC), significantly increasing the company's market share and portfolio of brands worldwide.
Vladimir Bavelsky, a veteran of the consumer beverages industry, will oversee all of Sun Tzu International's operations and logistics. He has over 25 years of experience in managing operations for large beverage manufacturers and distributors, most recently leading PPB Ltd, a large exporter of non-alcoholic beverages into Russia and the Former Soviet States, to increase profits by double digits year over year.
Terry Barker, Chairman of Sun Tzu Corp., stated, "International expansion is one of our top priorities as a Company. Mr. Dreyfus and Bavelsky's experience in beverage manufacturing, distributing and exporting experience abroad enables them to establish a strong presence of the Sun Tzu brand by effectively promoting our products into the consumer, hotel, hospitality and night club industries. With the implementation of top quality leadership and entrance into the Eastern European market, we believe that Sun Tzu is poised to steadily increase its international revenue over the coming year."
About Sun Tzu Corp.
Sun Tzu Corp. is a leading New Age Beverage Company that owns multiple brands and packages, offering several product lines of innovative energy drinks and non-alcoholic mixers. The Company focuses on innovative fountain branding of its beverages to bars and restaurants across the country and has developed one of the most competitive cooler and distribution programs available in grocery and convenience stores throughout the United States and abroad. Sun Tzu's beverages are available through independent beverage wholesalers such as Anheuser Busch, Miller-Coors, and Snapple Distributors.
To learn more about Sun Tzu Corp, please visit www.suntzucorp.com or visit www.suntzuenergydrink.com to read about Sun Tzu Energy Drink.
Forward-Looking Statements
Certain statements in this release and the attached corporate profile that are not historical facts are "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995. Such statements may be identified by the use of words such as "anticipate," "believe," "expect," "future," "may," "will," "would," "should," "plan," "projected," "intend," and similar expressions. Such forward-looking statements involve known and unknown risks, uncertainties and other factors that may cause the actual results, performance or achievements of the Company to be materially different from those expressed or implied by such forward-looking statements. The Company's future operating results are dependent upon many factors, including but not limited to the Company's ability to: (i) obtain sufficient capital or a strategic business arrangement to fund its expansion plans; (ii) build the management and human resources and infrastructure necessary to support the growth of its business; (iii) competitive factors and developments beyond the Company's control; and (iv) other risk factors.