Aberdeen Publishes SCM, GSM, BI, HCM, Retail, Customer Management Research Reports

Research Examines Event-Driven Order Processing, Procurement Contract Management, "Big Data" Management, HCM Trends, Mobile Payments, Customer Retention


BOSTON, MA--(Marketwire - Jan 10, 2012) - Aberdeen Group, a Harte-Hanks Company (NYSE: HHS), today announced the publication of new research reports from its Supply Chain Management, Global Supply Management, Business Intelligence, Retail and Consumer Products, and Customer Management research practices.

"Fulfillment Excellence and Dynamic Event Warehousing Come of Age," prepared by Bob Heaney, Senior Analyst for the Aberdeen Supply Chain Management research practice, reveals that today's economic environment has only heightened this challenge, with increased scrutiny of capital expenditures, and more demanding requirements for return on investment (ROI). For this study, Aberdeen surveyed executives to understand their performance and the rise in mobility and event-driven processing. It explores current capabilities and the use of enabling technologies in terms of potential future investments and ROI expectations. To obtain a complimentary copy of this report, made available in part by Psion, Swisslog, and Kenco, visit: http://www.aberdeen.com/link/sponsor.asp?spid=30410182&cid=6386&camp=2.

The "Procurement Contract Lifecycle: Assessing the Value of Contract Automation" benchmark study by Constantine G. Limberakis, Senior Research Analyst for the Aberdeen Group's Global Supply Management research practice. "While there are many innovations to support increased use of contracts management solutions, including authoring, workflow and compliance monitoring, research shows the ability to simply obtain insight into existing contracts is how Contract Lifecycle Management (CLM) solutions deliver real value to organizations," says Limberakis. "For example, due to the advanced use of CLM in areas such as contract repository and contract discovery /search, Best-in-Class organizations are demonstrating gains against certain KPIs including lower average cycle times for contract approvals, higher average realized savings, and more spend under management." To obtain a complimentary copy of this report, made available in part by CMA Contikti, Hyland Software, and Seal Software, visit: http://www.aberdeen.com/link/sponsor.asp?spid=30410182&cid=7336&camp=2.

"Data Management for BI: Big Data, Bigger Insight, Superior Performance," written by Michael Lock, Research Director and Group Leader for Aberdeen's Business Intelligence research practice, examines the challenges companies face in producing meaningful and useful insights from the fast-growing repository of business data. Aberdeen research indicates that the top performers are able to overcome these difficulties through a strong foundation of organizational maturity and tactical technology investments, which ultimately resulted in improved accessibility, reliability, and timeliness of their critical business information. To obtain a complimentary copy of the research report, made available in part by Talend, Birst and HP Vertica, visit: http://www.aberdeen.com/link/sponsor.asp?spid=30410182&cid=7195&camp=2.

Aberdeen's look at the future of human resources, "Human Capital Management Trends 2012: Managing Talent to Lead Organizational Growth," authored by Mollie Lombardi and Madeline Laurano, Research Directors of Aberdeen's Human Capital Management research practice, demonstrates how getting talent right is getting business right. "The business / talent connection is powerful," said Lombardi. "HR leaders must be ready to be business leaders." When asked to identify the two most important skills for the HR leader of the future, over 70% of both HR and line-of-business respondents identified the ability of executives to connect HR initiatives with business priorities. "Understanding the organization's industry and customers" was the second most frequently identified desired ability, cited by 32% of line of business respondents and just 25% of HR respondents. To obtain a complimentary copy of the research report, made available in part by Taleo, Profiles International, and iCIMS, visit: http://www.aberdeen.com/link/sponsor.asp?spid=30410182&cid=7147&camp=2.

"The Mobile Payment Opportunity: Get Paid Anytime Anywhere," prepared by Sahir Anand, Vice President and Principal Analyst for the Aberdeen Group Retail and Banking research practice, reveals that a flood of commercially-available mobile payment systems, consumer mobile wallets, payment-ready handsets, and point-of-sale (POS) enabling tools are available in the market for adoption. Results from the survey, conducted in December 2011, indicate that 56% of organizations have a mobile payments (m-payments) initiative at some stage of deployment or consideration. This report identifies the key drivers and challenges likely to shape the acceptance of mobile phone-based payments at the merchant-level, as a next step in the evolution of the payments ecosystem from the standpoint of customer usage, increased transaction volume, loyalty, and payment security. To obtain a complimentary copy of this report, made available in part by Kony, Infineon and Blaze Mobile, visit: http://www.aberdeen.com/link/sponsor.asp?spid=30410182&cid=7476&camp=2.

The "Customer Experience Management: Using the Power of Analytics to Optimize Customer Delight" research study by Omer Minkara, Senior Research Associate for the Aberdeen Group Customer Management Technology research practice, details how Best-in-Class companies achieved an 82% customer retention rate with strong year-over-year improvements in customer lifetime value and customer satisfaction. "Faced with immense competition and constant economic turmoil, companies are turning to their most strategic asset to survive and thrive: customers," according to Minkara. "Delighting customers is no easy task. With the wide adoption and use of social platforms and mobile devices, customers know almost everything about a company before they engage with them." This report provides practical guidelines on the use of business processes and technologies to help organizations delight their customers. To obtain a complimentary copy of the report, made available in part by Open Text and AchieveGlobal, visit: http://www.aberdeen.com/link/sponsor.asp?spid=30410182&cid=7460&camp=2.

About Aberdeen Group, a Harte-Hanks Company

Aberdeen provides fact-based research and market intelligence that delivers demonstrable results. Having queried more than 30,000 companies in the past two years, Aberdeen is positioned to educate users to action: driving market awareness, creating demand, enabling sales, and delivering meaningful return-on-investment analysis. As the trusted advisor to the global technology markets, corporations turn to Aberdeen for insights that drive decisions.

As a Harte-Hanks Company, Aberdeen plays a key role of putting content in context for the global direct and targeted marketing company. Aberdeen's analytical and independent view of the "customer optimization" process of Harte-Hanks (Information - Opportunity - Insight - Engagement - Interaction) extends the client value and accentuates the strategic role Harte-Hanks brings to the market. For additional information, visit Aberdeen or call (617) 854-5200, or to learn more about Harte-Hanks, call (800) 456-9748.

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