Pune, Feb. 14, 2022 (GLOBE NEWSWIRE) -- Global Dynamic Creative Optimization (DCO) Market size is expected to gain momentum owing to the rising advancement in technologies during the forecast period. This information is published in latest report, titled, “Global Dynamic Creative Optimization (DCO) Market, 2022-2029.” Dynamic creative optimization creates real-time advertising campaigns based on the demands or preferences of the target audience. Dynamic creative optimization (DCO) is a display advertising technique that creates customized adverts based on a user's previous ad serving data. Users get a one-of-a-kind experience with it since products are tailored to their preferences. These factors are expected to drive the Dynamic Creative Optimization (DCO) market forward.
Key players in the global Dynamic Creative Optimization (DCO) market covered in Chapter 2 and Chapter 6:
- Celtra
- Balihoo
- Sizmek
- Thunder
- Adobe
- Adacado
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COVID-19 Impact-
The global increase of COVID-19 cases is causing an economic slowdown and has a negative influence on the Global Dynamic Creative Optimization (DCO) Market. This pandemic has a significant impact on developed countries. Globally, most manufacturing and production of goods has been temporarily halted. Businesses in several countries have suffered due to partial lockdown.
The Global Dynamic Creative Optimization (DCO) Market share was dominated by North America. The U.S. is the region's most important market, because of growing usage of smartphones, online shopping, smart technology, and end-user acceptance of analytics solutions to improve the user experience.
In Chapter 8 and Chapter 10.3, based on types, the Dynamic Creative Optimization (DCO) market from 2017 to 2029 is primarily split into:
- Publishers and Brands
- Marketers and Agencies
In Chapter 9 and Chapter 10.4, based on applications, the Dynamic Creative Optimization (DCO) market from 2017 to 2029 covers:
- Large Enterprises
- SMEs
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During the forecast period, the Dynamic Creative Optimization (DCO) market growth in Asia Pacific is expected to grow at a quick pace. This might be linked to the region's growing embrace of digital platforms and technology, and an increase in online purchasing.
The market for Dynamic Creative Optimization (DCO) is fragmented due to the presence of large regional and local enterprises in various countries. Mergers, acquisitions, and collaborations, new product development, are highlighted as strategic strategies employed by major firms to improve brand visibility among customers.
For instance, in January 2022, Cognitiondigital.io announced the launch of a new advertising platform for car dealerships and advertising agencies. Cognitiondigital.io is the only ad engine on the market that dynamically develops and serves content based on life-stage signals, and it's built to work seamlessly with Amazon's Ad Tech solutions.
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Detailed TOC of 2022-2029 Global Dynamic Creative Optimization (DCO) Market:
1 Dynamic Creative Optimization (DCO) Market Overview
2 Global Dynamic Creative Optimization (DCO) Market Landscape by Player
3 Dynamic Creative Optimization (DCO) Upstream and Downstream Analysis
4 Dynamic Creative Optimization (DCO) Manufacturing Cost Analysis
5 Market Dynamics
6 Players Profiles
Continued…
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