Gen2Media Video Production and Technology to be Showcased During "NFL Opening Kickoff 2009 Presented by EA Sports" On NBC and NFL Network

Produced Digital Video Backdrop for Pre-Game Concert by Grammy Winning Artists Black Eyed Peas


ORLANDO, Fla., Sept. 9, 2009 (GLOBE NEWSWIRE) -- Gen2Media Corporation (OTCBB:GTWO), a fully integrated digital media, technology and marketing company, today announced that it will provide all digital video production and technology for Grammy award winning artists Black Eyed Peas' concert performance during the "NFL Opening Kickoff 2009 Presented by EA Sports" pregame show. The event will help celebrate the start of the NFL season and the Pittsburgh Steelers' XLIII Super Bowl Championship.

Leading into the season opener between the Steelers and the Tennessee Titans at Heinz Field, the pregame show will be nationally televised on September 10, 2009 from 8-8:30 PM ET on NBC and NFL Network. The live pregame broadcast will also be available via NFL Mobile Live only from Sprint.

Through the integration of 3-D imaging, 2-D compositing, editing and proprietary video playback technology developed by Gen2Media subsidiary Media Evolutions - technology widely considered as the industry's gold standard for use in live concert and stage production, Gen2 is tasked with creating digital video imagery that will introduce a stunning, impactful visual component to the Black Eyed Peas' high energy stage performance.

Since 2000, Gen2Media's production team has designed, produced and packaged original, cutting-edge digital video content, visual imagery and technological solutions to support live concert productions for many of the music industry's top recording artists, including Justin Timberlake, Will Smith, Mary J. Blige, Elton John, Britney Spears, Christina Aguilera, Rod Stewart, Carlos Santana and Rob Thomas, among numerous others; as well as for major live events including The Billboard Awards, Live 8 and Hot 97's Summer Jam 2009.

About Gen2Media Corporation

Based in Orlando, Florida, Gen2Media is a full-service digital media, technology and marketing company and owner of the world's first true end-to-end online interactive network that embodies the best of broadcast and broadband. The Company combines world class content creation and production with a cutting-edge, patent-pending Digital Video Publisher and Smart Content Management System(tm), back-end metrics and marketing expertise to achieve quantifiable results for its blue chip partners and customers; and to create rich, robust and engaging branded entertainment and infotainment for consumers both directly and through a number of blue chip channel partnerships.

Partners and customers include Microsoft Xbox, TiVo, Clear Channel, Emmis Communications, Regent Communications, Salem Communications, Foot Locker, Varsity Brands and others. Additionally, Gen2Media's acclaimed production team has handled live concert and video production for some of the most high profile entertainers and events in the world, including Mary J. Blige, Justin Timberlake, Britney Spears, The Billboard Awards Show and Live 8. For more information, please visit www.gen2media.com.

Statements made in this Press Release that are not historical or current facts are "forward-looking statements." These statements often can be identified by the use of terms such as "may," "will," "expect," "believes," "anticipate," "estimate," "approximate" or "continue," or the negative thereof. The Company wishes to caution readers not to place undue reliance on any such forward-looking statements, which speak only as of the date made. Any forward-looking statements represent management's best judgment as to what may occur in the future. However, forward-looking statements are subject to risks, uncertainties and important factors beyond the control of the Company that could cause actual results and events to differ materially from historical results of operations and events and those presently anticipated or projected. These factors include, among others, adverse economic conditions, entry of new and stronger competitors, inadequate capital, unexpected costs, and failure to capitalize upon access to new markets. The Company disclaims any obligation to revise any forward-looking statements to reflect events or circumstances after the date of such statement or to reflect the occurrence of anticipated or unanticipated events. These factors and others are discussed in the "Management's Discussion and Analysis" section of the Company's Reports on Form 10-K for the fiscal year ended June 30, 2008 and Form 10-Q for the quarter ended March 31, 2008.


            

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