Erlend Prestgard new Chief Financial Officer at Aspiro


Erlend Prestgard new Chief Financial Officer at Aspiro

Aspiro has recruited Erlend Prestgard as Chief Financial Officer (CFO).
Prestgard, who joins the company no later than 1 July 2010, previously worked at
consulting firm McKinsey as an Engagement Manager. As CFO, he will be part of
Aspiro's management team.

“I am very pleased that we have recruited Erlend Prestgard as CFO in Aspiro. His
previous experience will be very useful in the strategic work to drive further
growth and development for the company”, said Gunnar Sellæg, CEO of Aspiro.

As CFO, Erlend Prestgard will focus on further developing the group's management
control systems and participate in the strategy work, aiming to drive the
company forward. Aspiro has an aggressive growth strategy and in 2010 the
company primarily prioritizes its business areas of mobile TV and music.

“Aspiro is at the forefront in its field, with interesting solutions such as
music and mobile TV. The company is also in a very exciting phase with
significant growth opportunities and I look forward to contributing to realize
this growth”, said Erlend Prestgard, incoming chief financial officer at Aspiro.


Prestgard has worked at McKinsey since 2006. At McKinsey, he was responsible for
leading change projects in a range of clients in various sectors such as
telecom. Previously, he worked as an analyst focusing on IPO's and company
valuation at the UBS Investment Bank in London. Prestgard is 31 years old and
holds an MBA from the Norwegian School of Economics. He takes the position after
current CFO Jostein Viksøy and becomes part of Aspiro's management team.

For more information, please contact:

Kristin Breivik Eldnes
Head of Corporate communications and IR
Tel: +47 908 07 389
e-mail: kristin.eldnes@aspiro.com 

Gunnar Sellæg 
CEO
Tel: +47 901 81 528
e-mail: gunnar.selleg@aspiro.com

Aspiro in Brief
Aspiro has a unique position as the world's only provider of both streaming
music and TV services delivered as a complete white label service to partners.
As the market leader in mobile entertainment in the Northern European region,
Aspiro utilize over ten years mobile technology and retail experience,
delivering its premium services to companies worldwide including T-Mobile,
Telefónica O2, Telenor, 3, TeliaSonera, BBC, Aftonbladet, mBlox, TVNorge, Entel
and VG. Aspiro is listed on the Nasdaq OMX Stock Exchange in Stockholm, with
local presence in all Nordic and Baltic countries and the US. 2009 sales were
SEK 441 m and the company has some 140 employees.

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